Sponsors are companies, organizations and other entities that pay to partner with events in exchange for receiving benefits, and cover events cost up to 100%.
Any event you can think of, from seminars, fashion and talent shows, projects, films, tours, concerts, fundraisers, pet adoptions, drives, walks, conferences, parties, weddings, festivals, bar and bat mitzvahs, mixers, holidays, teams, tournaments, campaigns, launches and podcasts to any event you can imagine can be sponsored.
How To Secure Sponsors Successfully, Third Edition teaches the fundamentals of event sponsorship and the essentials of securing sponsors corporate and local sponsors. In this book, you’ll find:
TABLE OF CONTENTS
- 7 Misconceptions About Sponsorship To Get Rid Of (New!)
- About Event Sponsorship (Updated!)
- How Sponsorship Saves Money On Events
- How Sponsorship Increases Event Profit
BUILD RELATIONSHIPS WITH SPONSORS
- Common Terms You Should Know
- When To Contact Sponsors (New!)
VIGILANCE METRIC FOR EVALUATING SPONSORSHIP SUCCESS
- VMFESS (New!)
ESTABLISH WIN-WIN PARTNERSHIPS
- Create Your Sponsorship Fee (Updated!)
- Benefits Sponsors Look For
- Target The Right Sponsors
- Where To Find Sponsors (Updated!)
- Sponsorship Categories For Proposal (Updated!)
- What To Include In Your Event Sponsorship Letter
- Examples of Sponsorship Proposals (New!)
- 15-Second Pitch To Gate Keeper
- What To Do After You Secured Sponsors
RECOMMENDATION & ADVICE
Bonus Book Included!
STEP-BY-STEP GUIDE TO PLANNING A SPONSORED-EVENT
Format: Print – Page Total: 124 – Language: English – Cover: Soft – Size: 6×9 – Genre: Business
For book readers only. Learn More…
EXCERPT FROM CHAPTER: HOW SPONSORSHIP SAVES MONEY ON EVENTS
Let’s the say the cost of your event is $40,000. Without sponsorship you will have to spend your own money or use credit to cover the cost of your event, hence spending $40,000. With sponsorship you will spend your sponsor’s money or use their valuable resources to cover the cost of your event, hence saving $40,000.
FOR BEGINNERS & EXPRIENCED
New to event sponsorship? Great! Looking to improve your results? Also great! This book serves both!
MONEY BACK GUARANTEE
Limited time offer. If you are not satisfied, request a refund within 30 days of purchase and receive 100% money back guarantee minus shipping & handling.
How To Secure Sponsors Successfully describes obstacles you might face, what they mean, and how to overcome them.
REVIEWS FROM EDITION 1 & 2 OF HOW TO SECURE SPONSORS SUCCESSFULLY
I just want to say that your book is very helpful…I’ve read it and I feel more confident in obtaining sponsors…Thank you! James E. Graham, Sports & Entertainment Consultant
I think you are very articulate and you KNOW YOUR STUFF. Sandra Kay Helsel, Ph.D, Realtor, CA
After reading this book I gained a better and clear understanding of what it takes to secure sponsorship for my event. The step by step easy to follow format explains the relation between you and the sponsor and the advantages of securing a sponsor, a win win situation for both parties. Great book. Yves. J. Jacques, Film/Video A.S.C
I‘m a creative artist in the area of multimedia. I’ve been looking for ways to take my creativity and business to the next level. A good friend of mine referred me to this book on securing sponsors successfully. My first thought was what am I going to do with sponsors? My next thought was if even one idea helps it’s worth it. I checked it out and I’m so glad I did! I found out I was literally leaving money on the table. The no nonsense cut to the chase style made for easy digesting and a quick read. Here’s to a very useful tool in my belt to build my business! Ernest Williams, CEO Gennin Media
Great Book! Woodrow Allbright
The book was very helpful, and showed of Roberta’s knowledge of how to get sponsorship. This book will help others to get sponsorship for their events. I am so happy that I received this book and glad that with the information I will easily create productive sponsorships for my events. Terri L Clay, Inspirational Speaker
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As one of the world’s most insightful sponsorship professional, Roberta Vigilance is the author How To Secure Sponsors Successfully editions 1, 2, & 3, and owner of Vigilance Style & Grace an event planning company specializing in sponsored-events.
Global sponsorship spending from 2007 to 2018 (in billion U.S. dollars) Learn More…